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If a picture is worth a thousand words, a product video could very well be worth a thousand sales. Considering that video now appears in 70% of the top 100 search results listings, and that viewers are anywhere from 64-85% more likely to buy after watching a product video – this is one marketing force you can’t afford to ignore.
Video marketing is also recognized as one of the best tools out there that website owners can utilize for gaining more traction. A slick, well produced explanatory video can be a terrific way to get people to stick around on a website that might otherwise not have enough upfront content to keep ones attention.
Explanatory videos are typically 60-90 second videos explaining how your company works and what sets you apart from the competition (your unique selling proposition, or USP).
Are you a bootstrapped startup?
If you’re like a lot of startups or small businesses, the typical price for creating a professional explainer video (anywhere from a few thousand dollars to ten thousand and above) just isn’t in the budget. But don’t let that get you down. I’m here to introduce a super awesome startup by one of my good friends David, which will help you create your own explanatory video on a budget of $100 or less.
Videolean is an online platform, which helps you to create explanatory and introductory videos about your startups. When we look at the startup scenario, the early stage for entrepreneurs is always hard, especially when they are setting projects from scratch. However, what makes Videolean a must-try tool for entrepreneurs is that, it democratizes the video marketing for online businesses by offering low-cost templates which are easy to edit.
Apart from creating stunning explanatory videos for pocket-friendly prices, users can also customize a wide range of templates with an ability to change fonts, icons, music, add voice overs and include the relevant colour scheme to tie in with the business’s brand.
The strong belief that entrepreneurs know more about their businesses than anybody else seems very aspiring when they personally have the opportunity to convey what they are working in an easy, attractive and concise way with Videolean.